Thousands and thousands are groups that publish LP after LP, without ever joining a major label. However there are few (very few!) Times that we are surprised by how events unfold. One of the last cases that left us speechless is to have lived Swim Deep, a joint British indie pop with just a single, and a B-side, has joined the RCA powerful, company that has in its rooster artists with size bands Foo Fighters, the Strokes, Kings of Leon and Kasabian.
'King City' is the track that these carefree guilty boys Birmingham have come to have that coveted opportunity. And the reality is that the architect of his signing it must have been clear to hear that authentic "blending" formed between a low close to Kings Of Leon and omnipresent dance beat that reminds a lot (maybe too much) to MGMT's "Oracular Spectacular ". The similarities between Deep Swim and their referents are obvious, and in that sense the B side 'Beach Justice' is not far behind, there is a lot of surf pop of Best Coast behind this piece.
After rotating for a few months with Pond, the sky has opened these guys picturesque city of West Midlands. Now I have to see if Austin, Higgy, Zachary and Cavan are able to draw the attention of the British public, other hits that exceed styling seen on the two demos from Soundcloud (ye can hear below) and come to live up to a 'King City' that keeps ringing in our portable players. With rates as blandishment animated like this, few will be those who will resist the onslaught attractive sound of these wolves dressed lambs.
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